The last twelve months have been a very turbulent time in the media industry with profit forecasts and jobs being slashed across both digital and print. Growing a sustainable business in the modern diversified world of media is a hard nut to crack. This is even harder when you have to raise funds every 12 […]
Competitively actionable analytics at The Tab
Competitively actionable analytics was a core element of the technology and product strategy at The Tab. The below details how this approach has translated into product and how that went on to affect user behaviour. The Tab had built a set of micro services to data mine Facebook, WordPress and Google Analytics which created a rich […]